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Indian telcos killed VAS business. Now they're out to kill your business. - Mahesh Murthy

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Some of you may remember the huge hype around VAS (Value Added Services) startups in India less than a decade years ago - remember SMSing to get your horoscope for the day, or a cricket score update? The story was all about how they'd create great content for distribution on the telcos' networks and how we'd see new giant companies being formed. Fast forward to today - the telcos' user base is ten times larger - but do you see any of those VAS companiess around? They're all virtually dead - and the telcos killed them. And they did so with a simple weapon - they charged a toll tax of 80% or more on all revenues generated by the VAS startups on their networks. VAS companies are long gone - the telcos killed and ate the golden geese, and golden eggs are now hard to come by. But rather than learn from this debacle - they're out there to find and kill the next golden egg. And that's you, dear Indian internet entrepreneur. You're going to be the next ...

Facebook Messenger - is the privacy compromised?

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I remember a time when I used to go to my female friend's place and knock on her door. And if she or her father opened it, I would be real glad. But if it's her mom, I would generally flee before she could ask me questions. Then came the telephone era. It became pretty easy. But the phone is generally picked up by pa, ma or bro of my friend. I would cut the call immediately. At the end I guess God looked down on all the boys and threw the mobile phone from heaven. There's hardly any possibility left for any of the relatives to pick the call other than the owner of the phone. It was not enough. Facebook joined the mobile phone market. And Whatsapp became a household name. In fact, couple of months back when I didn't have the Whatsapp installed on my phone, I was almost a laughing stock among my friends. Of course it made sense. I was spending money on calls and messages. Now I can atleast message for free. Then came the Facebook Messenger. What is Facebook ...

Verified musician or band page on Facebook - does it help?

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Updated - August 21, 2014 Click Here to request Facebook for verification if you are a celeb or notable person. Read the full article below F ew years ago when I created a page for legendary American guitarist Eric Johnson on Facebook , I had no idea about verified pages as well as terms of creating a musician or band's page on Facebook. I created the page when I didn't find any official or a proper page giving details of the guitarist. Later, when I was contacted by the management of Eric Johnson to re-create my page as the official page of Eric Johnson on Facebook, I came to know few things. What is an Official Facebook Page? First, Facebook Pages are for musicians, bands, authors, celebrities, businesses, organizations and brands to share their stories and connect with people. Though many times I come across with pages which have no relevance to any of the above. Why do we need a page? Well, profiles are kind of private - mainly for friends and in some rare cases - f...

Things that I Observe... Or, 'My Rambling'!!

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Bollywood Music will continue and endure just as long people hear it through their eyes instead of their ears and brains. It seems these days people don't care much about music. What everyone likes are sounds. Which is good for people, like me, who want to create music using utensils. People say my music is nice to hear - but from many kilometers away. Sometimes when I practice my guitar, my wife would increase the volume of the TV. And then I would increase the volume of my guitar and we don't speak for 2 days. I just don't understand whether I was hurting her feelings or my guitar's? If i don't play music I have nothing else to do. I can't cook or dance nor can I be a good house-husband. This is for all who ask me why I have chosen to be a musician. My music is better than it sounds. Alas, no one believes it...!! According to Igor Stravinsky 'A good composer does not imitate; he steals'. Is this the reason why so many Bollywood music directors are stea...